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"Over the last six months, two of our web properties that focus on fitness (.com) and nutrition (.com) reported a significant increase in visitor requests for supplements. After reviewing several alternatives, the company decided to develop its own line of quality supplements," explained Dr. Allen Motola, President of Sickbay Health Media, Inc. "Unlike traditional supplement manufactures and distributors, Sickbay has its own community of online and offline consumers. Healthline Naturals(TM) will be marketed through Sickbay's web properties and health magazines," added Dr. Motola. "Healthline Naturals was developed in response to overwhelming inquires from our community members searching for quality supplements. With low overhead, high volume, and large margins, Healthline Naturals is expected to be immediately profitable," noted Dr. Motola. The supplement division commenced operation on January 1, 2001 and has received orders for more than 1 million units, representing over 30 different formulas. "The supplement industry continues to search for ways to distribute products. While a majority of our sales is expected to be wholesale, through our strong consumer base retail sales are expected to grow rapidly," noted Carl Bryce, Director of Healthline Naturals. About Sickbay Health Media, Inc. Sickbay Health Media, Inc. (SKBY) is the first dedicated, full-service eHealth agency that offers other eHealth companies, media planners, health and pharmaceutical product manufacturers, PR companies, content aggregators, health related e-commerce companies, and traditional health companies a unique and experienced approach to eHealth branding, advertising, marketing and research. Through its agency division, Sickbay is the only company with both online and offline community experience, web engineering and design capabilities, an integrated media network and the ability to originate and produce Internet, print, radio, video and multimedia health programming. "Sickbay Health Media," "," "Healthline," "Healthline Naturals," "Skincare Today," "eHealth Alliance" and "Allergy & Asthma" are trademarks of Sickbay Health Media Inc. All other trademarks are the property of their respective holders. Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995 The statements contained in this release that are not historical facts, such as those concerning future plans or objectives relating to the products or services to be offered, the timing associated with such offerings and the performance of such new products and services, are forward-looking statements that are subject to risks and uncertainties. Actual results could differ materially from those set forth in the forward-looking statements. Among the factors that could cause actual future results to differ materially are competitive pressures, risks associated with rapid technological change, the availability of compatible hardware and software applications and the acceptance of Sickbay's products and services in the marketplace.
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